Updated on November 12, 2025
The debate between Android and iOS in the enterprise is fascinating to consumers and professionals alike. While Apple excels in consumer UX, companies looking for a flexible and powerful solution turn to Android. According to StatCounter, as of October 2025, Android had 72.5% of the global mobile operating system market share, against 27,04% for iOS.
1. Unlimited Customization: Android’s Secret Weapon
One of the most powerful arguments in favor of Android is its total flexibility. For a company, this translates into possibilities that the iOS ecosystem simply cannot offer:
- Interface Customization: Manufacturers of Android mobile devices can modify the user interface (UI), remove unnecessary applications, and even disable system functionalities for security or simplicity reasons.
- Device Customization: Android is the default choice for rugged devices like payment terminals, inventory scanners, industrial tablets, etc. It allows manufacturers such as Zebra, Crosscall, and Honeywell to fully customize the devices. iOS, meanwhile, is limited to Apple devices only.
2. Android Enterprise: the professional security standard
Android Enterprise is a program allowing companies to choose devices and solutions suited to the professional world. It ensures that the devices and solutions meet strict security and management (MDM) requirements.
3. Controlled Costs via Android
When a company wants to deploy a large fleet of mobile devices internally, the financial aspect quickly becomes a determining factor. Unlike iOS, Android significantly allows for better cost control:
- Device Diversity: Android is compatible with thousands of phone and tablet models, ranging from high-end devices (such as the latest Samsung or Google Pixel) to ultra-economical solutions. This allows companies to select the device that precisely meets their budgetary and technical needs, without being constrained by Apple’s singular and high-priced tariff structure.
- Accessibility and Cost Reduction: The competitive market of Android manufacturers (Samsung, Google, Oppo, etc.) ensures lower prices and better negotiation opportunities when purchasing a large fleet of devices. Click the button below to calculate the cost of implementing an Android mobile device management solution:
4. Development and Management of Business Applications on Android
Thanks to the Android operating system, it is very simple for an IT developer to distribute internal business applications to devices via APK files, without necessarily having to publish them publicly on the Google Play Store. Via TinyMDM, the Android-dedicated MDM, you can publish your business applications on the TinyMDM Store, independently of the Play Store.
While iOS offers a quality experience for personal use, it imposes restrictions that become obstacles in the business world. Android is a much better operating system than iOS for a company. It provides customization, hardware diversity, security, and a financial advantage.