At a time when mobility is becoming a central pillar of business environments, companies are faced with a major challenge: how to secure, manage and optimize the use of their mobile devices? Smartphones, tablets, rugged devices… These tools have become essential for field teams, sales reps and teleworking employees. Yet their management often remains manual, exposing the company to security risks, wasted time and unnecessary costs.
Against this backdrop, MDM (Mobile Device Management) solutions are emerging as a key performance and security lever. But how do you convince a management team that is sometimes reluctant to invest in a solution perceived as purely technical or costly?
A strategic response to the challenges of safety, compliance and cost management
One of the first arguments you need to put forward to your management team concerns data security and regulatory compliance. Today, mobile devices are prime targets for cyberattacks, and organizations often underestimate the scale of the danger. According to the Verizon Mobile Security Index 2023, over 50% of companies have already experienced a data leak caused by a poorly secured mobile device. This figure demonstrates the extent to which lack of control over these devices represents a major risk.
A lost or stolen device may contain sensitive information such as customer data, access to internal applications or confidential documents. Without an MDM solution, the company is unable to react quickly, which can have serious financial and legal consequences. On the other hand, with an MDM like TinyMDM, it becomes possible to instantly lock down a device remotely, geolocate it or even delete its contents when necessary.
A productivity and usage control lever for the company
Another crucial point in convincing management is the financial impact of MDM. Contrary to popular belief, adopting such a solution is not just an additional expense: it actually reduces the costs associated with managing mobile terminals.
First of all, without MDM, each new device requires manual configuration by the IT team, which consumes time and resources. Installing the necessary applications, setting up network access, securing the device… These repetitive tasks, when carried out one by one, end up overloading IT departments.
As well as device management, MDMs also offer Mobile Application Management (MAM). This helps avoid numerous technical incidents by imposing automatic updates and limiting the installation of unauthorized applications. Left unchecked, some employees download software that is not compatible with the organization’s environment, which can lead to conflicts.
Cost optimization is not limited to IT management. An MDM can also extend the life of devices by preventing their misuse or inappropriate use. For example, a company that has equipped its sales force with professional tablets can restrict their use to business applications only, thus preventing them from being used for personal hobbies, which can accelerate wear and tear. Fewer damaged devices means fewer replacements to finance, and therefore lower equipment costs.
Finally, the issue of lost and stolen devices is an additional argument. A company with no mobile fleet management software is forced to replace every lost device, with no way of securing the data. With MDM software, it becomes possible to locate a lost device, block it remotely and ensure that its data doesn’t fall into the wrong hands. On a fleet of several hundred devices, this benefit can represent considerable savings over the long term.
A strategic investment
To convince your management to invest in an MDM solution, it’s essential to present this project as a strategic and financial choice. Data security and regulatory compliance are no longer options, but imperatives for any company wishing to protect its business. The risks associated with mobile devices are real, and an MDM solution can help you manage them effectively.
Beyond cybersecurity, mobile device management software represents a lever for business optimization. By reducing IT management costs, limiting financial losses due to human error and ensuring longer equipment life, it delivers a tangible return on investment.
If your management is still hesitating, suggest a free test of TinyMDM on a few devices. A real-life trial is often the best way to prove the solution’s effectiveness and dispel any doubts. Rather than presenting MDM as an additional cost, show it as an opportunity to improve business performance and security!
9th of April 2025